Langsung ke konten utama

U.S. Commercial Opportunities in the Soviet Union : Marketing, Production, and Strategic Planning Perspectives (9780899303512)



Although General Secretary Gorbachev's policy of openness has received much attention and analysis, this is among the first books to evaluate the practical meaning of perestroika for U.S. corporations. Written for executives and managers responsible for international business operations, U.S. Commercial Opportunities in the Soviet Union is a timely and highly readable examination of trade and direct investment prospects in the USSR under the present regime. The authors discuss the major critical variables--such as Soviet systemic barriers and the narrow character of planned Soviet import demand--that should influence any company's decision to do business in the Soviet Union. They explain the mechanics of dealing with the USSR, and offer the information necessary for the reader to decide the potential significance of outward-looking Soviet Union for his or her own firm.

Following an introductory overview, the book begins by addressing the micro- and macroeconomic aspects of exporting to Russia. Here the authors identify specific sectors in which American firms can greatly increase their sales to Russia, while warning that certain areas remain essentially closed to U.S. manufacturers. In subsequent chapters the authors explore opportunities for direct investment via joint enterprises with Soviet partners, demonstrating that this form of activity presents greater risks but also greater potential rewards to U.S. firms than trade. The final chapter explores the prospects for U.S. commercial interests in Russia. The authors examine the growth of Soviet external debt in terms of its possible effects on Russia as a competitor of and collaborator with American firms in third country economies. They conclude that should Gorbachev's vision of Russia as a global economic power become a reality, American firms may well face a new, potent source of low-cost competition overseas.


Product details

  • Hardback | 204 pages
  • 157.99 x 247.9 x 22.86mm | 553.38g
  • Praeger Publishers Inc
  • Westport, United States
  • English
  • 089930351X
  • 9780899303512


Download U.S. Commercial Opportunities in the Soviet Union : Marketing, Production, and Strategic Planning Perspectives (9780899303512).pdf, available at ebookdownloadfree.co for free.

>DOWNLOAD NOW<

Komentar

Posting Komentar

Postingan populer dari blog ini

Hide Your Goat : Strategies to Stay Positive When Negativity Surrounds You (9781599324203)

Hide Your Goat is for every person who has ever said, "Why me?" It is for every person who feels like everywhere you turn, you meet problems, obstacles, difficulties - large ones, small ones, all sizes. Filled with thought-provoking questions, ideas and solutions, this book will help you stay positive while dealing with life's disappointments and the negativity that encompasses our society. Whereas, you can't change the people and circumstances that try to get your goat, Hide Your Goat will help you stay positive when negativity surrounds you. The book focuses on six core principles. - The Courage to Recognize Who You Are - The Strength to Accept Where You Have Been * The Wisdom to Discern Where You Are Heading * The Knowledge to Acquire What it Takes To Get There * The Awareness to Exclude Who Is Stopping You * The Power to Change What Holds You Back Hide Your Goat makes you aware of how your daily life intersects with a diverse group of people from different b...
Posting Komentar
Baca selengkapnya

Ecological Entomology (9780471244837)

Featuring completely updated chapters, additional authors, and an increased emphasis on alternatives to traditional pesticides, the second edition of Ecological Entomology is the field's leading reference on the role of insects in ecosystems. The authors cover insect growth and development, what they eat, how they reproduce, and how they move in various environments. The book also examines how insects interact with the plant community and how to control insect populations naturally. Product details Format Hardback | 776 pages Dimensions 166 x 239 ...
Posting Komentar
Baca selengkapnya

Manufacturing Renaissance (9780875846101)

The past decade has witnessed a rebirth in the competitive landscape of manufacturing. From a global environment of rapidly changing consumer tastes and technologies, a group of aggressive and highly competent industrial competitors has emerged. No longer can companies build a manufacturing advantage around standard designs and mass production or products that contain an "acceptable percentage" of defects. Managers everywhere now share a strategic imperative to pursue "world-class" productivity, quality, and flexibility in manufacturing. Organizations cannot compete in the global marketplace without manufacturing capabilities that match or exceed those of the best in the world. In Manufacturing Renaissance, the editors have gathered 20 articles from the Harvard Business Review on manufacturing strategy and practice - all published as intense global industrial competition has forced a reexamination of many long-held beliefs about manufacturing and its role in the mod...
Posting Komentar
Baca selengkapnya